Entrepositive

TERM

click-through rate

Click-through rate (CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns.

Read more on Wikipedia.

Sign up here to Get the Gist™.

Updates are sent out when new content is available.

Hello!

Login to your account