Lead scoring is a methodology used to rank prospects against a scale that represents the perceived value each lead represents to the organization. The resulting score is used to determine which leads a receiving function will engage, in order of priority.
Learn what lead scoring is and why it matters for your business. With automation, you could be driving high-value leads to your sales team, improving conversions.
Learn what lead scoring is and why it matters for your business. With automation, you could be driving high-value leads to your sales team, improving conversions.